For their latest collaboration, Unlock Your City partnered with Drumheads, an iconic new venue, to create a campaign that reimagines the energy of nightlife. More than just a space, Drumheads is powered by the people who fill it - music lovers who bring the dancefloor to life.

Using an infrared camera, we transformed the venue into a dynamic heat map of movement and intensity, revealing the raw power of the crowd.
Across its three rooms, bodies in motion lit up the space in vivid technicolor, showing the pulse of the night as music and movement collided.