top of page
WWSelectsRound2-5821.jpeg

ART DIRECTION | DESIGN  

PANDEMIC PARENTHOOD

Lockdown was particularly tough on parents around the world and WaterWipes is not afraid to show the messy reality. 

We collaborated with illustrators Rude and Adam Hayes to create a series of bold and humorous 'words of encouragement' for parents in the moments they most needed them.

 

Lockdown also meant that new parents had no access to the usual support services - midwives, health visitors, etc. Unfortunately, this was particularly isolating to low-income parents. So we created Early Days Club - a series of live events on Zoom, that brought them together with comedians, famous parents and healthcare professionals.
 

2020

 

 

Art4-Colour4.jpeg
ADAM_NEW_.jpeg
WOE5.jpg
ADAM_NEW_2.jpeg
WW_WOE_OOH_CONCEPTS_V1.jpeg
Bus Stop Billboard MockUp 2sss.jpg
WW_EARLY_DAYS_CAMPAIGN_60x0x400.jpg
bottom of page